YouTube statistics offer a glimpse into the platform's dynamic nature. utilize push notifications to promptly connect with their audience.

YouTube boasts an extensive user base of over 2.68 billion individuals worldwide as of September 2023. Over 122 million people visit YouTube every day. Mobile devices contribute to 88.9% of the total visitor base, solidifying YouTube as the go-to platform for on-the-go content consumption. This shift towards mobile is further emphasized by the fact that YouTube is the dominant video marketing platform, with 90% of video marketers trusting it.